Our Studio Focus…
Our ventures seek to address the evolving need for innovation in education, ecommerce, energy and the environment.
Born Global supports the Sustainable Development Goals.
Education is one of the critical foundation pillars of the social infrastructure. The economic well being of any society is based on properly trained and well educated population that can contribute positively to the economic development. There is no shortage of challenges in the education system and here at the Born Global, we have decided to focus on the following critical ideas that has the possibility of making maximum impact.
As the world moves from fossil-based energy solutions to zero-carbon energy solutions by the middle of this century, several challenges exists. Here at Born Global, we are focused on identifying and investing in digital solutions that will aid in this historical transition.
As the world’s trade has moved online, cross border e-commerce is the fastest growing segment of international trade. The equal access to global e-commerce opportunities for small businesses especially those headed by minorities and women is still a challenge. At Born Global, we see tremendous opportunities to create fair and balanced digital solutions that promotes opportunities and inclusion for underserved communities around the world. Below are some of the focus areas.
We always start by analyzing the most critical challenges the world is facing with the fast-changing digital age.
This is when creativity shines while generating alternatives to tackle these problems.
We decide the best solution based on projected ROI by evaluating costs and outcomes.
We conduct extensive research and feasibility study to gain insights from relevant stakeholders.
Working closely together, our data scientist and UI and UX experts make magic happen by turning abstract ideas into visuals.
Our dedicated IT team turns the magic into a real digital product following the agile software development process.
From prototype to MVP, we continue to test again and again as we improve the product based on stakeholder feedback.
We determine the target market with clear positioning and differentiation, develop strategies for branding, product, distribution, pricing, and promotion, etc., and setup KPIs.
We implement the go to market strategy and release the product with a comprehensive marketing approach.
We keep track of effectiveness by measuring revenue, traffic, users, engagement, and partnerships and keep optimizing ROI.
We work with investors to assemble the capital and unleash the full potential for the proven effective startup.
We bring more talents on board and invest more on market penetration to accelerate the growth locally and internationally.