On October 8, 2021, Allison Byers, Founder and CEO of Scroobious, joined General Partner of Born Global Ventures, Dr. Sunny Zhang for a virtual fireside chat. Allison addressed the fundraising strategies for underestimated founders. The discussion covered many important aspects of finance strategies such as:
- how you, as a founder, can identify the best path to obtain capital including your aspirations and vision for the company
- how to know when you’re ready for external funding
- what is required for different capital providers
- how preparing your pitch material can help you evaluate your funding options
Allison is an MBA with 15+ years of experience building and leading data-driven start-ups. She has done everything from management consulting to advising Google on marketing and strategy, to co-running a medical device company where she raised nearly $10M. Her model for building a clear and concise investor-ready pitch deck has been published in Business Insider and she is a frequent pitching advisor, mentor, and speaker. Her company, Scroobious is increasing diversity in the startup ecosystem by providing the education, tools, and community that founders need to create investor-ready pitch material, and a platform to help investors easily find those founders.